A website design project for the benefit of your Lakeland web design is something that you need to take as seriously as designing an entirely new website from scratch. This isn’t a project that you decide to undertake for the sake of doing.

Remember that a website redesign means that you may risk alienating a significant portion of your user base and upending your SEO and online marketing. Because of the risks involved, you should think carefully about whether or not a site redesign is the right choice for your Lakeland web design. Learn about the pros and cons of this decision here.

Pros

The pros of a website redesign are especially prominent if you’re redesigning an outdated website. Because of the constantly shifting landscape of the web design industry, it’s important that your website meets the current industry standards.

Making the decision to redesign your website according to the current standards is one of the most important things that you need to do to make sure that your business can continue to remain competitive according to today’s standards.

With this in mind, it’s easy enough to see where the pros of a website redesign come in. From a more responsive website design, a refined user experience, and visual design that brings your website to the current age, there are plenty of reasons why you should be redesigning your website, especially if your current website looks and feels outdated.

Cons

With all of the benefits of handling the redesign of a Lakeland web design, it’s a wonder that more people aren’t doing it. However, you do need to be careful if you’re considering redesigning your website, as there are a few downfalls to rushing into a website redesign.

For starters, it will take time, which can interfere with the current function of your website, especially if you’re going for a full redesign. This can cause some problems with the navigation and user experience of your current website. Another important con that you need to keep in mind is that when you do pull off your redesign, you may end up alienating part of your current user base, especially if they’ve gotten used to how your website navigates now.

Not only that but when you launch your new website design, you should expect to see a drop in your website metrics as search engines and users alike work to adapt to your current website design. As long as you are aware of the risks involved in a website redesign and prepare for them accordingly, you will be able to pull off a successful website redesign.