Photography & Videography
Stock photos versus original photos
Many websites opt to use stock photos because this is cheaper and easier. However, that decision comes with a lot of baggage. For one, the quality of the stock image would depend on your subscription. If you want better quality, you would have to pay a premium price for that. Sometimes, shooting your own photos may be a lot cheaper than paying for the stock photos’ high-quality versions. When visitors go to your site, they would be able to tell that the images you have there are not unique and are taken from another website.
What we can do is we can create this collection of photos that you can use on your website. We can take videos of your employees while they are hard at work. We can take photos of your products, so you can tap into this list later on when you need an image for a blog post. When your images are professionally done, it makes for a great first impression. It shows your customers that you are serious about your products and services.
Images are powerful SEO boosters. You can input keywords using metadata and descriptions. These would allow your content to stand out from the rest of the search engine results. When you use stock photos, your pages will just blend in with all the other websites that have already used the same images. Your website has to be more unique if you want to attract customers. One way of achieving this is to use only original photos and videos.
By hiring photography & videography, you are giving your business a better chance at competing with all the others in the same industry.
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