Product pages are very important in any eCommerce Tampa web design. After all, as an eCommerce site, your site’s products are the largest part of your conversions. Because of this, you have to take care not to complacent with how you end up designing the site’s product pages.
Unfortunately, many website owners think that creating the products themselves is the hard part and that there’s nothing to worry about when designing the page’s product pages. Unfortunately, this leads to problems with the product pages, resulting in fewer conversions than expected. To avoid the failure of your eCommerce website, here are some very simple and effective tips for designing product pages in your Tampa web design.
You need good quality images
Since your customers cannot see your products in person, you have to give them as close to an in-person experience as you can. This means that you need great quality images for your product pages so that you can give your customers the best possible view of the products that you offer.
Give your customers enough information
When your customers look through your website to take a look at your products, they are going to want to know as much information as possible to determine if your product suits their specific needs. To help them make up their minds, you should give them as much information about your products as they can. You should make sure to include specific information, like product dimensions, color, and any other information that your customers will need about your product.
Social proof is a must
Online shopping still makes a lot of online users wary, so you have to do what you can to put their minds at ease. You can do this through the use of social proof. Make it easy for previous customers to leave reviews that include a small text box and the ability to upload images about the items that they’ve bought so that potential customers can see for themselves what they can expect when they choose to buy your products.
Invest in good website copy
Finally, some website owners are too wrapped up in how they’re going to handle the visuals of their Tampa web design that they forget about the content of it. If you want your users to trust your website and its products, you have to make sure that you invest in good quality website copy that will properly convey the complete nature of your shop’s products.