Your Orlando web design can be classy or minimalist. It can be playful or vibrant. It can be sleek and modern. There are so many avenues for you to explore when it comes to web design, though you should remember that your website is a reflection of your business. It should exude your personal style, brand identity, and line of work.

While there are many different rules for web design, these five things should be at the core of every decision you make for its design and development:

Keep the Homepage Free of Clutter

The homepage is the first thing that people see upon landing on your website. It should communicate the core message of the business. What kind of business are you? What do you offer? Appeal to the emotions of the web visitors. Your homepage does not need complicated designs. It’s all about the messaging and first impressions.

Prioritize Virtual Hierarchy

Virtual hierarchy is a principle of Orlando web design that helps display your content in a clear and effective manner. Be mindful of the size and weight of your business name and logo. You should make sure these two things are visually prominent on your web page. The website’s layout should also steer the visitor’s eyes in the right direction. The images and messages should be properly placed on the site.

Create Easy-to-read Content

The high readability of the content on your website improves your ranking on search engines. This means that the more people stay on your website to absorb the information there, the more likely Google will recognize you as a credible source of data. Make your content readable by using contrast in background and text colors, large letter size, and serif fonts or sans serif fonts.

Make the Site Easy to Navigate

Easy navigation should also be a priority. While you may want to break the mold, navigation should be basic and simple. Link your logo to the homepage so that when web users click on it, it’ll automatically direct them to the homepage. Make sure your web menu is easy to find. Offer vertical navigation and use the footer to display important information about your Orlando web design.

Be Mobile-responsive

Finally, make sure that your website will appear the same on the screens of desktop computers, laptops, and mobile phones. A professional Orlando web design will make navigation easier for mobile users, which comprise almost 60% of your possible web visitors. Look at the mobile version of your website. Test each page. This version should be cleaner and less cluttered than your desktop version.