Anyone in the Lakeland web design industry can clue you into how fast the industry moves in terms of design trends and technology. In fact, it isn’t unheard of for a web design company to provide its designers with the resources that they need to continue learning and updating their skills and the tech that they use. For website owners, it might be difficult to stay on top of design trends, especially since you have to run your business, and staying on top of your website might not be your highest priority.
However, this is definitely something that you need to look into once in a while. Something that a lot of website owners don’t realize is that if your website looks too outdated, there is a high chance that users will avoid your website. This is because older websites look like they may carry viruses or malware that can harm users’ devices. To avoid this perception of your website, here are three signs that might be telling you that it’s time to update your Lakeland web design.
Speed is one of the major factors of any website nowadays. Because users expect information in as little of seconds, websites have to make sure that their website load as quickly as possible. If you find that your website is taking too long to load, then you should do an overall assessment of your website. Older elements like Flash player tend to slow down a website, so you should take a good look at your website and see what might be causing it to take too long to load.
It’s not mobile responsive
Did you know that as of this year, mobile users make up of more than half of all of the online users that are on the internet today? With mobile tech getting more and more popular, online platforms are changing up their systems to meet these users’ demands. Websites are now expected to be mobile responsive, especially if they’re looking to appeal to mobile audiences. If your website isn’t mobile responsive yet, then you might have to look into an overhaul of your Lakeland web design.
Your website is inconsistent with your company’s branding
When you open your business for the very first time, you might have an idea of what your business is going to do and how it’s going to look. If you had a website done for your business, there’s a very good chance that it’s going to reflect what your business looks like. However, over the years, your business is very likely to go through some changes in branding and vision.
When that happens, it’s important to update your Lakeland web design in order to reflect those changes. If there is a disconnect between your business and website, users might see your business as inconsistent, which is the last thing you want your customers to think of your business. If your website doesn’t look like your company’s current branding, it’s definitely time for a site redesign.