Orlando web design is both an art and a science. It is science because there are technical specifications that need to be followed. And on the other hand, it is art because it combines colors, typography, and layout to meet the goals of a business.

If you are ready to start your journey in the web design industry, here are the six elements that will guide you into designing a perfectly balanced website that meets the target of the company:

Overall Layout and Design

The overall design of your website should be simple, easy to understand, intuitive, and functional. You need to study your audience’s behavior to know if you’re going to use an F or Z format. Knowing how your audience digests the Orlando web design should guide you into designing it successfully.

Colors

This is the most exciting part of designing a website. The colors must conform to the message you’re trying to tell your audience. Blue and green best serve professionals such as lawyers and accountants. Photographers rely on a black-and-white color scheme. Parents of newborns want pastel colors such as yellow, pink, and blue. Toddlers need to see bright primary colors.

Typography

Your readers will have a hard time with your Orlando web design if you choose a font that’s lower than 16 pixels. As with colors, you need to consider your audience well when choosing a font. Professionals will prefer serif while photographers and other industries will choose sans serif. Never consider comic sans, though you may want to stay away from popular fonts such as Arial and Times New Roman.

Navigation

To hamburger or not to hamburger? The hamburger menu is the three lines on top of the page (either right or left) that are used by many designers to hide the navigational elements of the website. When clicked, the hamburger menu will expand and show the different webpages on the site. This is a convenient and space-saving way to design a site’s navigation. It is not always effective, though. You can choose a one-page design and maximize your footer menu, too.

Content

Your page’s content should be informative and relevant. Read through your content and make sure that it helps bring your brand to another level. The message should be consistent—from the homepage to the about us page to the contact us page and to the main blog page. Do not post unnecessary content. Every photo, blog, video, and link you post should work to bring a cohesive message together.

Mobile-responsive

In 2016, the amount of mobile web traffic finally overtook that of a desktop. That steady rise is never going to stop. Experts predict that over time, mobile web traffic will dominate every facet of internet activity. Never forget to design your website for mobile devices such as smartphones and tablets.