(SEM) is the process of getting targeted traffic to your site by getting exposure of your site through various channels.
Here are some examples of getting exposure for your site:
Link building campaigns
Paid text links
Search Engine Marketing allows you to turn search engines into lead-generating sales tools. By maximizing company visibility through premium search engine rankings, you can be strategically positioned to drive targeted traffic to your site – increasing incremental sales and building company brand image for your business.
The Brightsky Web Design Approach. At Brightsky Web Design, we take a unique approach to developing an appropriate search engine marketing strategy. We start with a comprehensive analysis of your business, and then tailor a specific search engine marketing plan that addresses your individual needs. Once we’ve analyzed your particular objectives and constraints, we design a customized plan that incorporates a mix of our industry-leading search engine marketing services to achieve your goals.