Debates are still ongoing whether a dark Lakeland web design is something that should be prioritized by web designers. There are different schools of thought here and some companies have even commissioned surveys to find out what people think about going dark mode on website design. While more than half of those surveyed prefer light mode, about 10% wanted dark themes and more than one-third said the choice should depend on the content of the website.
For its part, Apple has recently launched its iOS 13. The biggest revelation about Apple’s new interface is the option to go dark more. Unlike Android, Apple products have a close code, which means its users cannot change their interface—colors, font styles, and layout. For decades, Apple has relied heavily on its light theme. Has it been successful? Feedback has been so-so, but Apple has finally experimented with a dark theme so that’s worth looking into.
The first thing to consider when choosing the UI of a website is the readability of the text. Most readers would prefer black text on a white background (positive text), though the white text on a black background (negative text) is also okay. There’s just a slight problem with the inverted color scheme—it throws some people off and slows down their reading skills. Some may find the contrast too much and they would prefer to read it from somewhere else.
It’s not just the readability that affects the choice of the color scheme. If you are going to use a dark contrast, you must make sure how your selection of fonts, icons, images, and other elements will appear on different devices.
Here’s something that works well for dark-colored themes: almost all colors are contrasted well against dark backgrounds. For example, you cannot use yellow or orange or gray against white backgrounds, while these are perfect colors to use against a dark background. And since dark colors are deeper and provide good contrast, this makes presenting graphics, charts, images, posters, and ads more aesthetically appealing.
Psychology plays a huge role in choosing colors and themes. Dark and light colors each have their own representations. Dark colors are usually more elegant, sophisticated, formal, powerful, and prestigious. This is probably the reason why many companies prefer to use a dark background for their websites. It gives an impression of power and authority. Customers can connect more to the realness of a brand when it is presented powerfully.
As with any other user interfaces, it is important to test the Lakeland web design first before going live. Show it to different groups of people with different backgrounds and lifestyles. Try to zoom in on what your target market wants to see on your website before finally deciding if going dark mode is the right route for you.