There used to be a time, about a decade or less ago, that online writers will use the same keyword 10 times on a single-page article. That was the way websites were trying to trick search engines into ranking their pages higher than others. People believe that the more times a keyword or key phrase appears in an article, the higher the chances of that web page to be ranked on search engine results. But this kind of Lakeland SEO technique is now outdated.
Keyword density is the percentage value of the number of times a keyword or key phrase appeared in an article compare to the total number of words. This is no longer relevant in today’s SEO industry. Google, the largest search engine in the world, might actually penalize your site for stuffing the content with the same keywords and key phrases.
It used to be that the ideal keyword density for online articles is in the vicinity of 1% to 2%. This means that in a 500-word article, the keyword or key phrase must appear 10 times. Can you imagine stuffing a 500-word article with that many keywords? But those days are long gone now. Online writers no longer use keywords and key phrases numerous times in their articles. The better way to do Lakeland SEO right now is by using a combination of primary keywords, relevant keywords, short-tail, and long-tail keywords.
Google uses thousands of ways to rank a page. There is no one-size-fits-all formula for search engines. In fact, Google is known to change the SEO metrics every couple of minutes. Imagine trying to follow all these changing rules. We would never survive.
What you need to know is that Google values the relevance of the web content. Search engines measure the increase in web traffic and engagement on a site. But to increase web traffic and engagement, your website must have relevant content that web visitors would actually like to read or watch.
Keyword stuffing is no longer an acceptable practice to rank a web page well on search engines. In fact, your Lakeland SEO will suffer if you do keyword stuffing in your content. The ideal scenario is for content writers to find relevant keywords related to the primary keyword. There should be a variation of the keywords being used in online content. This will keep the content relevant to queries using different variations of the same keyword or key phrase.