Making the decision to improve your business with an online presence can be a huge one for businesses who have been using traditional marketing for a long time. One of the important components of a good online presence is a good website and Orlando web design.

However, you should know that a good website and design isn’t the only thing that you need to increase website traffic and increase sales. You need to put in some extra work to make sure that your website functions exactly as you hoped it would. Read on to find out more about how your Orlando web design works to boost your website traffic and help your online presence and how to accomplish this.

Website optimization

In order to help boost your site traffic with your web design, the first thing you should be looking into is website optimization. There are a number of reasons why this is an important aspect of your website as a whole.

A fully optimized website provides a good experience for your users, which is needed for certain website metrics and helps boost your SEO, which in turn, helps online users find your website and boost site traffic. In order to optimize your website and design to boost your site’s metrics, there are a couple of things you can do.

First, you can optimize the elements on your website, especially the visual elements, as these are the most common reasons why websites take so long to load. Make sure that you do a thorough evaluation of your website so that you can pinpoint exactly what elements might be causing a slow loading website.

Take special note of certain features like videos and Flash elements as these tend to take the longest to load. It is possible to reduce visual elements without having to compromise their image quality.

You should also look into compressing your website in order to help speed up site load time. This is better for site load speed because this allows the server to send in one block of data to load instead of bits of data over a period of time.

Mobile responsiveness

One of the most important things that you need to factor into your Orlando web design is mobile responsiveness, especially to help boost website traffic.

You should know that more than half of online users make use of mobile technology to browse the internet, so you don’t want to miss out on this significant demographic for website traffic.

In order to target this audience, you have to make sure that your website is mobile responsive, which means that there is no difficulty for mobile users to navigate your website on mobile devices.