Having a Tampa web design done for your business is not an uncommon business decision to make nowadays. This is because the current state of the world is heavily reliant on online technology to expand the customer base and provide them with the information that they need. However, while a good website and design are essential for the welfare of your business’s progress, it’s important to be aware of what might end up interfering with the success of your website’s design. To help you out with this, here are five common Tampa web design mistakes that you should be avoiding to make sure that you make the most out of your website’s design.
Trying to be too clever with your design
One mistake that plenty of new website owners make is trying to be too clever with their website design. Unfortunately, this can end up being detrimental to your business because this makes it hard for your target audience to understand what you’re trying to do with your website. As much as possible, your website design should be as straightforward as possible so that your target audience will be able to access the information that they’re looking for from your website.
An overly complicated design
On the other side of the spectrum, you should avoid making your website design too complicated for your users to understand. Again, you want to aim for a design that can be easily navigated by your target audience, and an overly complicated design will be difficult for them to navigate properly.
A lack of consistency in your design
When you start planning out your site’s design, one of the first things that you’re going to have to do is choose the color scheme needed for your design. Always stick to a consistent color palette, comprised of about two or three colors. You should be using these colors throughout your entire design to maintain the consistency of it. An inconsistent design gives off the impression of an inconsistent business.
Lack of content
While visual design can grab your users’ attention, the content is what gets them to stay. If you don’t have any content on your website, you can be sure that your audience will not be interested in sticking around because it seems as though you don’t have anything to say as a business.
Weak or lack of a CTA
A call to action is an essential part of any Tampa web design, as this helps direct your user to the conversion action. If your CTA is weak, or you don’t have one at all, then it’s going to be hard for you to get the conversions that you need from your website.