brightsky web design

Internet Marketing vs Traditional Methods

August 8, 2016
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There was a time when you had to pay thousands of dollars in order to advertise your business. You’ll have to hire a layout artist or a video editor to make sure your print ad or video materials are perfect for the kind of message you’re trying to send. You’ll also have to ask help […]

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The Power Of Social Media Marketing

August 1, 2016
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The power of Social Media Marketing is often put aside because we tend to focus on the strategies rather than on the benefits. So, why do we need to see the benefits first? Simply said, understanding the power and the benefits of social marketing will also help us craft our action plans to harness all […]

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Traditional Advertising vs Online Advertising

July 14, 2016
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It’s so easy to fall back to the familiar routine, even in advertising. If you’re an old-time businessman, you’ll most likely strategize using traditional advertising materials such as the newspaper, television, radio, catalogues, pamphlets, etc. There’s no way you’re going to be easily attracted by online advertising. But we’ll tell you: online advertising is here […]

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Steps In Building Successful Social Marketing Strategy From Scratch

July 14, 2016
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Creating a social marketing strategy is no easy feat. Many of us struggle to understand what it is, much less build a plan from scratch. To get you going, we must first understand what social marketing is. In a nutshell, it is the total of what you plan to achieve for your business by using […]

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How To Create Locally Focused Websites

July 14, 2016
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Even in the world of small business, a lot of entrepreneurs implement a “go big” strategy for their marketing endeavours, meaning they try to reach out to as many people as they can from all walks of life from different states. While putting maximum effort in your marketing strategy is always admirable, this isn’t the […]

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Power of Lakeland Social Marketing

July 6, 2016
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Social marketing is both an art and a science. In the online world, nothing happens merely by chance. Everything is a concept, an idea, an output of someone else’s social media strategy skills. But social marketing, unknown to many, is an accidental result of the global phenomenon that is social media. Facebook was merely intended […]

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Top Tips For Successful Social Marketing

July 4, 2016
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Do you remember how we used to look for jobs? We’d bury our faces into classified ads and wear out our shoes searching for a “wanted” sign. Thankfully, those days are behind us now. Job search engines and online classified ads are two of the most popular databases that can help us land our next […]

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Five Signs It’s Time For A Website Makeover

June 30, 2016
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It is the easiest thing in the world–to just let your website be. Update it once in awhile, run analytics regularly, converse with your followers–how simple is it to not touch a thing, right? Unfortunately, we live in an age where trends can disappear in a week and fashion fads continue to evolve with a […]

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How Your Website Affects Your Brand

June 29, 2016
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When you hear of a new product or a new service in Lakeland, what is the first thing you do? In today’s smartphone age, we have access to virtually unlimited information with just a few taps on our phones. When we want to find out about a certain product or a specific service, we immediately […]

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Lakeland Web Design – mitchellfl.com project

November 24, 2014
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We had the great fortune of having Mitchell Insurance Agency contact us to discuss their desire for a complete rework of their existing website. Their original website wasn’t horrible but did appear dated in format and style. After studying their Lakeland website and speaking to them about what they would like they gave us the […]

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