SMO
There has been an explosion in social media in 2007
While its concept and fundamentals have been around for a while, the recent changes have been nothing short of dramatic. The value of domains such as MySpace, Squidoo in adding to your site’s page ranks is declined substantially. Social media optimization is now a delicate process as compared to the traditional link building technique which involves directly asking for links from webmasters or site owners. You must provide good authentic content on these social media networks so that the users are compelled to link to your site.

The BrightSky Web Design team is ready to work with you to identify opportunities and strategies for social media optimization. To learn more about our social media optimization offering please contact us.

Twitter, Facebook, reddit, YouTube, LinkedIn, digg, Technorati, Slashdot, del.icio.us, StumbleUpon, Flickr, etc – all these great sites exist to enable communication between others in ways that only five years ago didn’t exist. Are people talking about your brand while you are deciding if you should have a blog?

If that’s the case, I don’t know if we can help you.

But, if you do know about these sites and have more than just a token user account since one of your high-school friends sent you an invite to join, then you probably know the impact these sites have. The web used to be a one-way conversation. The old way was to preach to the reader and they had no way of talking to anyone who represented the company “voice”.
Today, that is not the case. Two-way conversations open up ideas and yes, criticism, but it allows cutting-edge companies to address issues, and tell the audience how they fixed the problem.

Um, ok great. You’ve told me what it is, so what type of service do you offer?

  • “Social layer” coding
  • Strategic placement of relevant topics into the target audience
  • User account creation/guidance
  • Social media best practices
  • Tagging – submission and tracking

On a month to month basis, we will plan our strategy to work alongside your entire marketing campaign to build brand awareness, deliver traffic to your site, and provide activity on how many times you’ve been “tagged” on the critical social sites on the web.

There has been an explosion in social media in 2007. While its concept and fundamentals have been around for a while, the recent changes have been nothing short of dramatic. The value of domains such as MySpace, Squidoo in adding to your site’s page ranks is declined substantially. Social media optimization is now a delicate process as compared to the traditional link building technique which involves directly asking for links from webmasters or site owners. You must provide good authentic content on these social media networks so that the users are compelled to link to your site.

The BrightSky Web Design team is ready to work with you to identify opportunities and strategies for social media optimization. To learn more about our social media optimization offering please contact us. Twitter, Facebook, reddit, YouTube, LinkedIn, digg, Technorati, Slashdot, del.icio.us, StumbleUpon, Flickr, etc – all these great sites exist to enable communication between others in ways that only five years ago didn’t exist. Are people talking about your brand while you are deciding if you should have a blog?If that’s the case, I don’t know if we can help you.But, if you do know about these sites and have more than just a token user account since one of your high-school friends sent you an invite to join, then you probably know the impact these sites have. The web used to be a one-way conversation. The old way was to preach to the reader and they had no way of talking to anyone who represented the company “voice”.Today, that is not the case. Two-way conversations open up ideas and yes, criticism, but it allows cutting-edge companies to address issues, and tell the audience how they fixed the problem.Um, ok great. You’ve told me what it is, so what type of service do you offer?* “Social layer” coding* Strategic placement of relevant topics into the target audience* User account creation/guidance* Social media best practices* Tagging – submission and trackingOn a month to month basis, we will plan our strategy to work alongside your entire marketing campaign to build brand awareness, deliver traffic to your site, and provide activity on how many times you’ve been “tagged” on the critical social sites on the web.

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