(SEM) is the process of getting targeted traffic to your site by getting exposure of your site through various channels.

Here are some examples of getting exposure for your site:

  • Press releases
  • Article writing
  • Blog commenting
  • Link building campaigns
  • Directory Submission
  • Paid text links
  • PPC campaigns
  • Banner advertising
  • RSS/XML feeds

Search Engine Marketing allows you to turn search engines into lead-generating sales tools. By maximizing company visibility through premium search engine rankings, you can be strategically positioned to drive targeted traffic to your site – increasing incremental sales and building company brand image for your business.

The Brightsky Web Design Approach. At Brightsky Web Design, we take a unique approach to developing an appropriate search engine marketing strategy. We start with a comprehensive analysis of your business, and then tailor a specific search engine marketing plan that addresses your individual needs. Once we’ve analyzed your particular objectives and constraints, we design a customized plan that incorporates a mix of our industry-leading search engine marketing services to achieve your goals.