When is there too much space in your Lakeland web design? When is the space just enough so that your site won’t be too cluttered or too vacant? Elements are always trying to find their right places in a website and it is the web designer’s job to make sure that every element is in its proper location where it can be seen and where it can influence the web visitors. In order for a website to do its job accurately—which is to promote a campaign, make a sell, or distribute information—the web design must be done in a way that would complement these functions.
Cluttered
The problem with most websites these days, at least the self-made ones, is that they are too cluttered. People think that because they bombard the web visitors with information it would automatically represent a sale, or that these people would be persuaded to browse further on your website. But that is not the case. In fact, studies have shown that when people are bombarded with information that is useless to them, they would most likely cease to visit the other pages of your website. A cluttered website would also mean a slower loading time for the site, thereby isolating people who have bad internet connection. If they cannot open your website because of too much ads, animations, graphics, etc., then they would have no way of knowing what you can offer to them.
Cramped
And yet because there was a proliferation of clean, pristine, and uncluttered websites in the past decade, some designers have made one-page layout and clean, white spaces their go-to move when making a website. Though this has proven to be effective, especially on the older generation who uses the internet, this could also seem like there’s nothing else the website could offer. Take, for example, a website for a beauty product that uses clean lines, large spaces, and formal fonts to sell their products. There’s no oomph on their site, and it’s unlikely that people would remember your website.
No direction
The worst kind of mismanaging spaces, of course, is when there is no direction to the space—whether cluttered or cramped—you’re using. Every inch of the website is important because it is being paid for. It should do its job of informing your web visitors that there’s more to the site when you click certain links and pages. If the space is not being used to the best of its capacity, then you’re wasting an opportunity to make a sale or to campaign for an advocacy.
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